How I Never Run Out of Email Ideas
Today, I woke up at 6:20 am.
I pried open my groggy eyes and lumbered over to my kitchen.
I made myself a coffee.
And I sat down to write this email.
I do at least some variation of this process each and every day.
And each and every day, I come up with a new idea for an email.
On TOP of all the new angles I come up with at work.
But at one point in my life, I didn’t think that coming up with new ideas daily was even possible.
Then I started publishing for myself every day, for this newsletter.
And things got … weirdly easier.
This is the first secret for never running out of email ideas.
Because creative production thrives inside a structure.
This could be daily emails, sure.
Could also be writing a new song every day.
Or painting a picture every day.
But really, it comes down to a daily, committed practice in which you produce something new and unique each and every day.
This is the missing framework that I’ve found most “creative” types like me tend to … lack.
I mean, it’s not OUR fault that we’re a bunch of empaths who think deeply and crave quality in our work.
But if you can put your daily writing into some sort of daily practice — whether it’s a newsletter or a blog or a journal — new ideas will come to you much easier.
So long as you’re committed to showing up every day.
“But what about coming UP with actual ideas, David? What THEN, huh?”
Well, my friend … hear this.
There are many areas I get ideas from, which I will list below.
But they are worthless without a daily committed writing practice.
Even if that practice is just utilizing these idea generators at your day job.
So keep that in mind if you decide to use any of these jumping off points.
Tip: Be on the lookout for these things every single day (again, daily practice) and try to find ways you can spring them into emails yourself.
4 areas where I currently pull some of my best ideas:
My day-to-day life: Even things as mundane as drinking coffee or walking your dog can be tied back to an email, if you’re clever about it.
TV shows and movies: Tie scenarios from your favorite show or a movie you watched last night back into an email.
Books: Fiction or nonfiction, related or not related to your industry … there’s always a way to tie interesting concepts and scenarios from books back into your emails.
Interesting concepts: You could talk about an idea you saw somewhere, or a concept currently being mulled over by society en masse.
And now, a challenge for you.
If you can find an example of each of these concepts on my blog and send them back to me via email (you’ll have to be on my email list), I’ll give you my newest micro copywriting course, “A Perfect Copywriting Storm,” for free when it launches this week.
Here’s my blog: https://www.stealthiscopy.com/blog
Happy hunting.
David Patrick
